PURE Insurance surprises First Tee participant with college scholarship award during 2023 PURE Insurance Championship

PEBBLE BEACH, Calif. (Sept. 22, 2023) – PURE Insurance continued its ongoing support of the First Tee College Scholarship Program Thursday during the PURE Insurance Championship impacting First Tee by surprising First Tee – Tri-Valley’s Aditi Balakrishna with an invitation to the program based on her academic record and commitment to helping others.

Balakrishna, who is participating in this week’s PGA TOUR Champions event at Pebble Beach, is a 17-year-old senior at Foothill High School in Pleasanton, California, where she is vice president of the Society of Women Engineers and president of the Neurodiversity Club. Balakrishna founded HappyArt, an organization that creates cards for Bay Area seniors, and she volunteers with First Tee – Tri-Valley and Special Olympics.

Launched in 2020, the First Tee College Scholarship Program currently serves 70 First Tee Scholars selected into the program based on their academic performance, involvement in First Tee programs, financial need and commitment to volunteerism. 

PURE Insurance has served as title sponsor of the PURE Insurance Championship Impacting First Tee since 2017. Since coming on board as title sponsor, PURE has continued to deepen its relationship with First Tee, including a commitment of $1M over five years to support the First Tee College Scholarship Program.

“I’m so proud to continue our involvement with, and support of, this incredible organization,” said Martin Leitch, CEO of PURE Insurance. “It’s particularly gratifying to know that we can impact the remarkable young men and women of First Tee, like Aditi, in such a powerful way.”

First Tee is a youth development organization that uses golf to teach life skills and values. The First Tee College Scholarship Program extends its impact to alumni by providing support throughout their post-graduate career with Scholars receiving mentorship, professional and personal development workshops and financial support. Select PURE Insurance associates will serve as mentors and the company will contribute to educational sessions, helping share industry knowledge and expertise with scholars who are interested in business and finance.

“Congratulations to Aditi for all her accomplishments in the classroom, on the golf course and in her community,” said Greg McLaughlin, First Tee CEO. “Thank you to PURE Insurance for its ongoing support of First Tee. By supporting the PURE Insurance Championship and the First Tee College Scholarship Program, PURE Insurance is supporting our efforts to empower youth and prepare them for the future. ” 

First Tee College Scholarship Program is made possible by donors and corporate partners, like PURE Insurance, that stand behind the program and First Tee’s mission. 

For more information on PURE Insurance, visit pureinsurance.com. To learn more about First Tee, visit firsttee.org.  


About PGA TOUR First Tee Foundation (“First Tee”)

First Tee (www.firsttee.org) is a 501(c)(3) nonprofit youth development organization that is supported by the PGA TOUR. Its mission is to impact the lives of young people by providing educational programs that build character and instill life-enhancing values through the game of golf. Since 1997, First Tee has expanded to reach millions of kids annually through its network of 150 chapters, 11,000 schools and 1,900 youth centers. Headquartered in Ponte Vedra Beach, Florida, USA, programs are delivered in all 50 United States and select international locations. President George W. Bush serves as Honorary Chair.     

About PURE Insurance

Privilege Underwriters Reciprocal Exchange (PURE) is dedicated to creating an exceptional experience for responsible high net worth families, providing customizable coverage for high-value homes, automobiles, jewelry, art, personal liability, watercraft, flood, fraud and cyber fraud. PURE’s low cost of capital, careful member selection and proactive risk management contribute to fair pricing and a Financial Strength Rating of “A (Excellent)” from A.M. Best Company, Inc. PURE has sustained at least 15% annual growth in each year since its inception and now serves more than 100,000 members across the United States.

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